I have used Matrix Marketing’s, lead generation tool, for over 10 years now, and have found it to be an invaluable mechanism to generate leads, and to convert leads into customers. The major advantages are as follows:
– It allows you to identify customer segments within your target market
– You can then generate customer reports geographically within your target markets
– This then allows your sales force to arrange visits with in a geographical area, increasing the call
rate, increasing productivity and reducing costs, i.e. fuel etc.
– It provides detail information on a specific customer allowing your sales force to do their homework
before they visit the targeted company. It identifies DMU’ s (Decision Making Units)
– It provides information to circumvent gate keepers
– It provides the required information in order to allow your sales staff to present themselves as
professional, and facilitates discussion when meeting a potential customer
I strongly recommend Matrix Marketing and their professional team, and guarantee if you adopt them as a partner in your business, you will reap the just rewards. Matrix Marketing also back their product and give you the support you need. You are more than welcome to contact me and discuss any aspect of my recommendation. – Gavin Aboud, Business Development Specialist
“Service is excellent, presentation was good and well presented” – Maruschka Slabbert | Bridgestone SA
“Very interesting, happy with their engagement and commitment. Happy with their training.” – Ntshibili | Imperial Toyota City
“Training was very informative and insightful. The trainers delivered the content in a simple & understandable manner. Great session & excitement created! Professional, Awesome, Helpful – WELL DONE! Superb! Very professional and everyone is motivated to get more sales”. – Abu Karim, Tamsin & Sugen | B H B W
This testimonial serves to confirm that since engaging with Matrix Marketing as a supplier of extensive prospecting leads, we have seen a marked increase in reaching the right prospects for the right reasons and improved our reach to the right decision maker as a sales prospect. The Matrix Marketing Team lead by Stuart Miller, supported by Gillian Swart as the Key Account Manager, are not only fun and engaging, but this team has immense willingness to continuously look at ways in improving their service to our company, by firstly gaining a clear understanding of Netstar’s requirements. From there this team and the support structure behind them, constantly look at ways of optimising and delivering a high level of service on these deliverables, within record time. Their Digital platforms and portal is user friendly and extensive in the amount of research information that is accessible and the data is continuously manged and updated to remain relevant to ensure quality prospecting engagements.
Matrix Marketing is a company that truly believes in their passion for their customers and their people, who deliver innovative ways of sharing professional business prospecting data, to many of their clients and at Netstar, we look forward to this relationship evolving over many more years to come. – Gill Jones | Netstar (Pty) Ltd an Altron Subsidiary
“The training provided was topical and very informative. Tarryn’s ‘product knowledge & training’ is very good. The interaction with the staff attending was good and professional”. – Amanda | Imperial Strijdom Park
“Very happy with the MM Online system”. – Bradley Grobler | CAS Truck & Trailer
“I myself do prospecting on Matrix, give info through Sales Cadets for follow up and phoning purposes. We also use the program for guidance on Fleet size, Contact details and physical address when needed. The information available on Matrix is very useful”. – Johan Hendrikandries Cloete \
Dealer Principal TATA Nelspruit
Thank you again for your time.
Your ability and willingness to deliver what is asked for on the turn is always refreshing and appreciated. – Shermen Moodley, General Manager Sales Private Sector\Avis Budget